Nanyang Technological University to Utilize Aixtron System for Solid State Lighting Research

LIGHTimes News Staff

November 3, 2011…Aixtron SE announced that Nanyang Technological University (NTU) Singapore, has received its new Close Coupled Showerhead® (CCS) system. The CCS system in the 3×2-inch wafer configuration was commissioned by the local Aixtron support team. Aixtron reports that it is being used for research into ultra-high brightness LEDs and related material systems.

“We have established a solid-state lighting (SSL) lab to develop cost-saving, green solutions to generate and harvest light. Already we have fabricated and tested nanostructured white LEDs of nanocrystal quantum dot emitters for high quality mesopic* SSL. Areas where the CCS system will be absolutely vital include III-N epitaxy, doping engineering and epitaxial growth optimization as well as color-converting LEDs with high scotopic/photopic ratio," stated Director of Luminous! Center of Excellence for Semiconductor Lighting and Displays and Singapore NRF Fellow and Nanyang Associate Professor Hilmi Volkan Demir (NTU School of Electrical & Electronic Engineering and School of Physical and Mathematical Sciences). Demir added, "So we are looking to apply our new Aixtron system to some fairly challenging but highly promising areas of lighting development. My team is already familiar with the high technical standard of this equipment and has great trust in the excellent Aixtron local support, so I think we can be sure all our enquiries will be dealt with efficiently. Moreover, as well as being dedicated to GaN LED research, the CCS will provide a much needed teaching facility for our school students getting familiar with MOCVD technology. So, in more than one way the CCS is already proving its usefulness and will continue to do so for many years to come.”

Luminous! Center of Excellence for Semiconductor Lighting and Displays is focused on offering solutions addressing energy efficiency and photometric quality problems in lighting, including the Super-Excitonics Program funded by NRF Competitive Research Program.

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October 18, 2011…Market research firm, Strategies Unlimited released its latest report about the LED market, which says that revenues for high-brightness LEDs grew by an impressive 108% to $11.2 billion in 2010. The company says that the growth was propelled by applications in TV backlight units. However, expanding supply and a slowdown in overall TV demand in 2011 led to a drastic drop in LED prices, leading to a revised estimate of $12.3 billion in LED revenues for 2011, the company notes. The company projects that revenue for high brightness LEDs will peak in 2014 at $16.2B and then fall to $15.3 B in 2015. Strategies Unlimited (SU) says that the dip in revenues will be temporary, as lighting will take over as the engine for growth after 2015.

SU notes that LED prices have plummeted 20-40%, except for some specialized applications, such as headlamps. The company predicts that weaker companies or new entrants without much experience, like many from China who entered in during 2010, will retreat from the market. SU asserts that as LEDs become more like commodities, only strong companies with deep pockets will survive the fluctuations, much like DRAM suppliers. LIGHTimes SecondPage members login for more. Guests can view membership details.

New Energy Star Initiative Recognizes Cutting-Edge Products with Highest Energy Efficiency

July 14, 2011

"Most Efficient" designation will help shoppers reduce their energy bills, provide incentives for manufacturers to innovate, and protect Americans' public health and environment

The U.S. Environmental Protection Agency (EPA) and U.S. Department of Energy (DOE) today are announcing for the first time products recognized as the most energy-efficient in their categories among those that have earned the Energy Star label. This pilot program is part of Energy Star's overall commitment to protect people's health and the environment by encouraging energy efficiency. The "Most Efficient" initiative also continues Energy Star's work to provide consumers with the best efficiency information so they can make investments that will lower their energy bills and environmental impact. The new designation of Most Efficient aims to provide all manufacturers with an incentive for greater product energy efficiency while providing consumers new information about the products that comprise the top tier in the categories.

"This new designation will help Americans save money and cut pollution by quickly pointing them to the best Energy Star products have to offer. Highlighting Energy Star's Most Efficient products is a great way to encourage the strides in innovation that bring even more energy and money saving choices to our stores," said EPA Administrator Lisa P. Jackson. "We know American consumers are eager to make purchases that save them money on their utility bills and reduce the pollution in the air we breathe, and these labels will help them identify the best ways to find those purchases."

"Over the last two decades, the Energy Star program has consistently offered consumers energy choices that have helped families save billions of dollars on their energy bills," said Energy Secretary Steven Chu. "The new Most Efficient designation is the next step towards encouraging new, more energy-efficient products to enter the market, so that consumers will have even more choices when it comes to high performance, high efficiency products that will save them energy and money."

Products that receive the Most Efficient designation demonstrate exceptional and cutting-edge efficiency performance that environmentally-minded consumers and early adopters value. The Most Efficient recognition will represent approximately the top five percent of models on the market in the following categories: clothes washers, heating and cooling equipment, televisions, and refrigerator-freezers. The following Energy Star partners' products are among the first to be recognized as Most Efficient: Electrolux Major Appliances, Sears' Kenmore, LG, Samsung, Best Buy's Insignia Brand, Panasonic, Nordyne, and Rheem. Later this year, EPA will initiate a process to consider additional product categories for potential inclusion in 2012.

Consumers will be able to identify Most Efficient products on the Energy Star website and in stores by looking for the Most Efficient designation. In addition to meeting established performance requirements, products must also be Energy Star qualified and certified by an EPA-recognized certification body. Manufacturers are encouraged to submit products that meet the requirements to EPA for recognition.

Energy Star is a joint program of the U.S. Environmental Protection Agency and the U.S. Department of Energy to help Americans save money and protect the environment through energy-efficient products and practices. Today, the Energy Star label can be found on more than 60 different kinds of products as well as new homes and commercial and industrial buildings that meet strict energy efficiency specifications set by the EPA. Last year alone, Americans, with the help of Energy Star, saved $18 billion on their energy bills while preventing greenhouse gas emissions equivalent to annual emissions of 33 million vehicles.

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Mouser to Distribute Luminus Devices’ LEDs Globally

Source/Type: Compound Semiconductors Online – Press Releases – As issued by company

 

April 13, 2011… Partnership will benefit Lighting Design Engineers 

 

Mansfield, Texas, USA–Mouser Electronics, Inc., regarded as a top global design engineering resource for semiconductors and electronic components and Luminus Devices, manufacturer of ‘Big-Chip’ LEDs, today announced a global distribution agreement, enabling Mouser to bring Luminus’ award-winning LEDs quickly and efficiently to lighting design engineers and buyers around the world. The agreement essentially speeds-to-market the industry’s only big-chip LED. 

Mouser is known for its rapid introduction of the latest technologies and products, bringing What’s Next to the electronics design marketplace. The patented big-chip LEDs from Luminus Devices are among a group of the brightest and most versatile solid state light sources available, redefining the solid state lighting landscape by enabling the creation of innovative new products and applications. 

“We are pleased to announce our global agreement with Luminus Devices,” explains Russell Rasor, Mouser Vice President of Advanced Technology. “Luminus brings state-of-the-art engineering to its products. This innovative company will be a great addition to our fine list of top lighting and LED suppliers.” 

“Luminus is excited about working with Mouser to bring our unique LED lighting solutions to market as demand for the solid-state lighting industry’s only large-footprint LED has grown rapidly in the past 12-24 months. Mouser is uniquely qualified to help Luminus meet this demand head on,” says Jim Hunter, VP and GM, Global Commercial Markets, Luminus Devices. “Big-Chip LEDs provide Mouser’s customers with a new, long-lasting, solid-state lighting solution that is ideally suited for future innovative products currently in the research and design phase.” 

About Luminus Devices
Luminus Devices, Inc. develops and manufactures high performance solid-state light sources – big-chip LEDs – for a variety of lighting applications. Its headquarters and engineering/test/assembly operations are in Billerica, Massachusetts, U.S.A. Big-chip LEDs are a leading solid state light source known for delivering high-light output and high efficiency from a single source. They are used in a variety of lighting applications that require high brightness and efficiency, high-color rendering, high reliability and long lifespan. Typical applications include general lighting, architectural, portable, medical, entertainment and specialty lighting. The patented LEDs are the brightest and most versatile solid state light sources available. For more information, go to http://www.luminus.com. 

About Mouser 
Mouser Electronics, Inc., a subsidiary of TTI, Inc., is part of Warren Buffett's Berkshire Hathaway family of companies. Mouser is an award-winning authorized semiconductor and electronic component distributor, focused on the rapid introduction of new products and technologies to electronic design engineers and buyers. Mouser.com features more than 1.8 million products online from more than 400 manufacturers. Mouser publishes multiple catalogs per year providing designers with up-to-date data on the components now available for the next generation of electronic devices.  Mouser ships globally to over 300,000 customers in 170 countries from its 492,000 sq. ft. state-of-the-art facility south of Dallas, Texas.  For more information, visit http://www.mouser.com. 

Trademarks 
Mouser and Mouser Electronics are registered trademarks of Mouser Electronics, Inc.  All other products, logos, and company names mentioned herein may be trademarks of their respective owners. 

For press inquiries, contact: 
Kelly DeGarmo, Mouser Electronics, Inc. 
Corporate Communications & Media Relations Manager 
+ 817-804-7764 

For additional information, contact: 
Larry Johannes, Mouser Electronics, Inc. 
Vice President of Strategic Marketing 
+ 817-804-3534

 

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Relume Technologies Launches Ecovista™ LED Lighting System at 2011 OAAA/TAB National Convention and Trade Show

Source/Type: Compound Semiconductors Online – Press Releases – As issued by company

April 11, 2011… Billboard fixture offers up to 65 percent increase in energy efficiency and enhanced visual performance for advertisers 

 

Oxford, Michigan USA – Relume Technologies (http://www.Relume.com), a manufacturer of LED lighting solutions, today announced the launch of its new Ecovista™ billboard fixture that will enable outdoor advertisers to achieve much brighter, more uniform and more energy-efficient illumination than conventional lighting systems can achieve. The announcement was made during the 2011 OAAA/TAB National Convention & Trade Show in Miami, where Relume is exhibiting Ecovista at booth no. 1. 

Ecovista offers the same benefits of Relume’s other LED lighting solutions, including advanced optical and thermal design. Ecovista creates an extremely focused and directed light that is uniform and highly energy efficient. Ecovista consumes 65 percent less energy than today’s most widely adopted high-intensity discharge (HID) sources of billboard lighting. On a traditional 14’ X 48’ billboard, six Ecovista fixtures, consume less than 600 Watts, compared to the 890-1780 Watts that are required by traditional lighting. 

Additional benefits of Relume’s Ecovista product include: 
·         Superior thermal management 
·         Superior color rendering 
·         Dark Skies and neighborhood friendly 
·         Availability in multiple sizes 

“Ecovista offers outdoor advertising companies and their customers significant improvements in total signage illumination, color rendering and brightness with the benefits of increased energy efficiency and cost savings,” said Doug Cotter, vice president of commercial media for Relume Technologies. “Relume has transferred the technology for its industry-leading thermal management and optical design capabilities to create a truly superior lighting option for the outdoor advertising market.” 

Relume offers a seven year-warranty of its LED products—a significantly longer warranty period than its competitors—to create worry-free ownership for outdoor advertising companies. In addition, 100 percent of Relume’s products are made in America at the company’s ISO certified manufacturing plant, with components from CREE, the only U.S.-based producer of LED components. The LED light engine powering the Ecovista system is expected to last 12 to 25 years before requiring replacement. 

“Prior to using Ecovista, our options were limited, and achieving quality light distribution and color on billboards was a constant challenge for us and our industry,” said Stefano Di Girolamo, Director for  Pattison Sign Group. “Ecovista delivers the quality light our advertisers dream of, delivering a billboard sign that is sure to get the attention they want.” 

About Relume Technologies 

Relume Technologies is a Michigan-based manufacturer of highly efficient, environmentally friendly and cost-effective LED lighting products and control systems, with sales outlets in the U.S., Canada, Mexico, the Caribbean, Europe and the Middle East. Relume products are used in municipal, commercial and industrial lighting, commercial signage, outdoor advertising, transportation and U.S. military applications. Relume is a founding member of the Michigan Solid State Lighting Association, and supports the organization’s mission of ensuring that Michigan is a global leader in solid-state lighting, research and development, and manufacturing.  For more information on Relume’s line of high-brightness LED lighting solutions, visit www.relume.com.

 

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Breakthrough Light-Activated Drug-Device to be Investigated for Treatment of HPV* and Cervical Pre-cancer

 

 

Source/Type: Compound Semiconductors Online – Press Releases – As issued by company

March 16, 2011… Advanced photodynamic therapy may offer non-invasive alternative to laser treatment and freezing of damaged cells and help reduce long term burden on healthcare systems 

 

Cambridge, Massachusetts–A new non-surgical, tissue-preserving therapeutic procedure is being developed to more effectively remove HPV infection and treat precursors of cervical cancer. 

“Thanks to advances in LED technology, which mean that controlled doses of light can be effectively delivered at specific wavelengths, we were able to develop a viable alternative.” 

Cevira® is a drug-device combination procedure which has been accepted for use in a Phase II clinical trial by the US FDA. The trial will take place in multiple centers across the United States and Europe and is expected to start during the spring of 2011. Cevira is being developed by Photocure ASA, a Norwegian specialty pharmaceutical company focused in dermatology and cancer, with the help of Sagentia, its global product development partner, for the device. Cevira delivers a targeted light-activated treatment (also known as photodynamic therapy or PDT) intended to be used to destroy tissue infected by Human Papilloma Virus (HPV) and treat pre-cancerous lesions on the cervix, without damaging healthy tissue. 

Unlike previous applications of PDT for the treatment of cancer, this is the first therapeutic treatment that uses advanced LED technology in a self-powered, disposable device which can be deployed inside a body cavity. 

The Cevira device contains a LED light source that in combination with a medicinal product initiates a photochemical reaction in exposed tissue. The fully integrated single-use device is easily administered by a trained gynecologist or colposcopist and is then left in place on the cervix up to 24 hours, during which time the patient is able to leave the hospital and continue with her daily activities, before removing and disposing of the device herself. 

The clinical trials will investigate this advanced form of photodynamic therapy in patients with cervical pre-cancer as an alternative to current surgical procedures, such as laser therapy, surgical conisation, LEEP excision or cryotherapy (freezing). These can damage healthy tissue and cause long term health issues including post-surgical infections, reduced fertility and an impeded ability to carry a child full-term. The study will also investigate the suitability in treating patients with mild cervical abnormalities, as this new approach could be an alternative to the numerous and stressful follow-up examinations patients currently have to endure. 

“This is the first ever non-surgical treatment for HPV and pre-cancerous lesions of the cervix to be successfully developed”, comments Dr. Peter Hillemanns, Professor and Chairman at the Department of Obstetrics and Gynecology of Medical University Hannover, and principal investigator for the trial. “If this sophisticated breakthrough device is accepted, it will make way for a new era in cervical cancer treatment that will not only minimize patient risk and suffering but could also help reduce the burden of HPV on healthcare systems.” 

For the Cevira device, Photocure’s request to Sagentia was to co-develop an easy-to-use device as an alternative to laser-based treatment. 

“Photodynamic therapy is showing real potential as an effective modality in identifying and treating many forms of cancer,” said Dr. Kjetil Hestdal, President and CEO of Photocure, “Sagentia’s expertise in optics, electronics and medical device development enabled the design of an electronic cervical device which may be both safely deployed in the vagina and may effectively deliver the correct dosage of both pharmaceutical and light to the diseased area of the cervix.” 

“We worked closely with Photocure to assess the feasibility of replacing existing laser treatments with a single use disposable device that would be less invasive for the patient. The feasibility study took into consideration a variety of technical factors, as well as clinician input and patient needs,” comments Brent Hudson, CEO of Sagentia. “Thanks to advances in LED technology, which mean that controlled doses of light can be effectively delivered at specific wavelengths, we were able to develop a viable alternative.” 

Following proof of concept, including clinical tests, and detailed design engineering, including optical design, electronic design, materials selection and design for assembly, Sagentia has on behalf of and in collaboration with Photocure developed a design suitable for clinical trials. Sagentia continues to work with Photocure on the manufacture for clinical trials and ongoing development. 

About Cevira 

Cevira is a combination product which combines the Cevira ointment with illumination by a red light source to treat HPV and cervical abnormalities. The Cevira ointment contains HAL (hexaminolevulinate) which is applied together with the light source to the cervix. 

The Cevira device is being developed by Photocure together with Sagentia and is being used in Photocure’s Phase II clinical studies in multiple centers across the US and Europe. Photocure retains all intellectual properties and commercial rights to Cevira ointment, device and the combined use of the two. 

The integrated product is self-contained and self-powered and is intended to be fitted inside the vaginal cavity in contact with the cervix for a period of ten hours, during which time the therapy is delivered. 

The treatment procedure is as follows: 

The device is fitted to the cervix by a trained healthcare professional (gynaecologist/colposcopist). 
The cup in the device is used to hold the drug (ointment) against the cervix for an initial absorption period. 
A light source integrated into the cup emitting light at the appropriate wave length is automatically activated after a few hours of drug application and delivers the required dose of illumination. 
The Cevira device is removed by the patient at home and discarded. 
About Photodynamic Therapy 

Photodynamic therapy (PDT) is a treatment that uses a drug, called a photosensitizer or photosensitizing agent, and a particular type of light. Photosensitizers based on aminolevulinic acid (e.g. HAL) accumulate specifically in diseased tissue (e.g. tumors) and when exposed to a specific wavelength of red light, they produce reactive singlet oxygen that induce cell death in diseased tissue. 

Each photosensitizer is activated by light of a specific wavelength. This wavelength determines how far the light can travel into the tissue. Thus, doctors use specific photosensitizers and wavelengths of light to treat different areas of the body with PDT.1 

About Sagentia 

Sagentia is a global innovation, technology and product development company providing outsourced R&D consultancy services to start ups through to global market leaders in the medical, industrial and consumer sectors. With global headquarters in Cambridge, UK, and US headquarters in Cambridge, Massachusetts, Sagentia works with clients from front end market needs analysis through to transfer to manufacture. It delivers innovation around new technologies and new generation products and services that provide commercial value and market advantage. The company also assists business leaders to create strategies for technology, innovation and growth. Sagentia's resources are situated in state-of-the-art facilities in Europe, the U.S., and China. Information about Sagentia and its services can be found at www.sagentia.com. 

About Photocure 

Photocure ASA is a worldwide leader in photodynamic therapy. Listed on the Oslo Stock Exchange (OSE: PHO), Photocure develops and sells pharmaceuticals and medical devices for the photodynamic treatment and diagnosis of cancer and selected dermatology indications. The company strives to solve unmet needs by developing new and innovative solutions based on its patented Photocure Technology™. Photocure markets and sells its own products in selected markets and has developed strong partnerships with leading pharmaceutical companies on a regional and global basis. Photocure’s bladder cancer diagnostic product, Hexvix® is approved in the European Union and the US under the tradename of Cysview®. Setting new standards for diagnosis and treatment of several different conditions, Photocure Technology™ is very selective, targeting only diseased cells and preserving healthy tissue. Photocure Technology™ is being tested for new products and indications including acne, improving the appearance of skin (Allumera™), diagnosing colon cancer (Lumacan® which is outlicensed to Salix Pharmaceuticals) and the treatment of pre-malignant cervical lesions (Cevira®). 
Photocure®, Cevira®, Lumacan®, Cysview® and Hexvix® are registered trademarks of Photocure ASA. 
Photocure, Inc. is the marketing and sales subsidiary of Photocure ASA in the US. It is located in Princeton, NJ. 
For more information about Photocure, visit their website at www.photocure.com. 
1 National Cancer Institute, Photodynamic Therapy, accessed at http://www.cancer.gov/cancertopics/factsheet/Therapy/photodynamic on Feb. 11,2011. 
Contacts 
Racepoint Group 
Nicole Franklin, 781-487-4623 
or 
Racepoint Group 
Sarah Willey, 781-487-4632

 

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NREL's Energy Modeling Tools Help Cut Energy Use in Buildings

March 16, 2011

Residential and commercial buildings account for 40% of energy use in the United States. A team at the National Renewable Energy Laboratory (NREL) has developed a suite of energy modeling tools to help cut down on this consumption—free to anyone who wants to use them.

Whether upgrading existing buildings or designing new ones, modeling is a core component to reducing energy consumption. In fact, these tools helped design NREL's Research Support Facility, a model for cost-effective, super energy-efficient construction.

 

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Obama Administration Announces Launch of i6 Green Challenge to Promote Clean Energy Innovation and Economic Growth

 

March 10, 2011

The U.S. Department of Energy joined with the U.S. Commerce Department's Economic Development Administration (EDA) and its Office of Innovation and Entrepreneurship today to announce the opening of the $12 million i6 Green Challenge, which will also be conducted in partnership with the U.S. Department of Agriculture, the U.S. Environmental Protection Agency, the National Science Foundation, and Commerce's National Institute of Standards and Technology and U.S. Patent and Trademark Office.

The funding will support awards for six teams around the country with the most innovative ideas to drive technology commercialization and entrepreneurship in support of a green innovation economy, increased U.S. competitiveness and new jobs. The Department of Energy will invest up to $2 million to support the $12 million multi-agency i6 Green Challenge, which will establish or expand Proof of Concept Centers across the U.S. In order to be eligible for DOE funding, applicants will be required to demonstrate innovation in the areas of renewable energy, energy efficiency, or green building technology.

"Investments in small business innovation through the i6 Green Challenge will play an important role in strengthening U.S. competitiveness and supporting economic development and job growth around the country. These centers will help companies test their innovations, a critical step in commercializing next generation clean energy technologies," said U.S. Energy Secretary Steven Chu.

"Initiatives like the i6 Green Challenge support the President's vision for out-innovating the rest of the world by moving great ideas from the lab to the marketplace to spur the development of 21st century jobs and industries," U.S. Commerce Secretary Gary Locke said. "We know that in the last 30 years, nearly all net new jobs were created by startups, and they will continue to play a critical role in our nation's economic prosperity."

First announced at the White House launch of Startup America in January, i6 Green follows last year's inaugural i6 Challenge to accelerate high-growth entrepreneurship in the United States.

"The $12 million i6 Green Challenge is an important component of President Obama's Startup America initiative to promote American innovation and win the future," said U.S. Chief Technology Officer Aneesh Chopra. "The multi-agency competition builds on the success of last year's initiative by encouraging Proof of Concept Centers and promoting green growth to increase our nation's competitiveness and accelerate the economic recovery."

This year's competition focuses on promoting Proof of Concept Centers, which support all aspects of the entrepreneurship process, from assisting with technology feasibility and business plan development, to providing access to early-stage capital and mentors to offer critical guidance to innovators. Centers allow emerging technologies to mature and demonstrate their market potential, making them more attractive to investors and helping entrepreneurs turn their idea or technology into a business.

"The i6 Green Challenge will help catalyze American ingenuity by leveraging the proven benefits that these centers offer to promote green growth, advance cluster development and strengthen the economic ecosystems of America's regions," U.S. Assistant Secretary of Commerce for Economic Development John Fernandez said.

The Federal Funding Opportunity notice and application information on i6 Green is available at www.eda.gov/i6. The deadline to submit an application is May 26, 2011. Funding is contingent upon Congressional approval of the administration's 2011 budget. 

 

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LPA Updates Emissions and Generation Integrated Resource Database (eGRID)

March 10, 2011

The U.S. Environmental Protection Agency (EPA) updated its Emissions and Generation Integrated Resource Database (eGRID).

eGRID is a comprehensive database of emissions from almost all electric power generated in the United States. The data is widely used to show the impacts of electricity generation as well as the benefits from reduced electricity demand.

eGRID contains emissions information for nitrogen oxides (NOx) and sulfur dioxide (SO2), which contribute to unhealthy air quality and acid rain in many parts of the country. eGRID also contains emissions information for carbon dioxide (CO2), methane (CH4), and nitrous oxide (N2O), which are greenhouse gases that contribute to climate change.

eGRID now includes data from 2007, an update from 2005.

ED Backlighting Drives Double-Digit Growth for DTV Semiconductors in 2011, According to iSuppli

LIGHTimes News Staff

February 22, 2011…Driven by the vibrant LED backlighting segment, the global digital TV (DTV) semiconductor market is expected to expand by 16.5 percent in 2011, according to new IHS iSuppli research. Revenue in 2011 for DTV semiconductors is projected to reach $15.5 billion, up from $13.3 billion in 2010. iSuppli says that without the fast-growing market for LED backlights used in liquid-crystal display (LCD) televisions, growth of the overall DTV semiconductor space in 2011 would amount to just 4.1 percent. Revenue will continue to rise during the next few years, hitting $19.0 billion in 2014.

The strong rise in the LED backlighting chips this year contrasts with the decelerating growth in the overall DTV semiconductor market. This year’s DTV semiconductor growth is reportedly only half of the 33 percent expansion rate recorded last year. iSuppli points out that during 2010 the market rebounded from an anemic 2009 that was crippled by the economic crisis. The LED segment, on the other hand, continues at its fast growth, jumping 138.4 percent from $1.3 billion in 2010 to an expected $3.1 billion this year, the company says.